Customer Experience (CX) Insights

Gain valuable customer experience insights here on our Blog page. You can also follow us on our YouTube channel or visit our company page on LinkedIn.

Customer Experience and Success

Customer Experience and Success

What is the relationship between Customer Experience and Success? We believe customer experience is one of if not the key to business success. Yes, it is possible to not have the greatest customer experience and still enjoy business success. It is just much harder and...

What is the Omnichannel Customer Experience?

What is the Omnichannel Customer Experience?

Omnichannel Customer Experience (CX) It's easy to define omnichannel customer experience (CX). It is simply creating a single, frictionless experience across every customer touchpoint. This means regardless of how they interact with your business - through their...

9 Possible Outcomes of Closing Your CX Delivery Gap

9 Possible Outcomes of Closing Your CX Delivery Gap

We have previously discussed the Bain and Company study that revealed 80% of the firms believed they provided a "superior experience" to their customers. But only 8% of those customers said the companies were really delivering a great customer experience. Let's...

How Big is Your CX Delivery Gap?

How Big is Your CX Delivery Gap?

Most companies assume they consistently provide their customers exactly what they want. But a study by Bain and Company revealed the gap between what companies believe they deliver as a customer experience and what their customers actually perceive as their customer...

What is Customer Experience (CX)?

What is Customer Experience (CX)?

Customer Experience (CX) is everything your prospects and customers experience with your business. We refer to every customer touch point as a "moment of truth." Why? Every single interaction you have with anyone is a moment of truth - because in that moment they will...

What Employees Say About Culture

What Employees Say About Culture

As we all know, the world experienced a pandemic in 2020. We all did not experience it the same way, even across the United States. Employee Engagement Declines GLOBALLY, EMPLOYEE ENGAGEMENT DECREASED by 2 percentage points from 2019 to 2020. Employees reported higher...

10 + 13 =

Customer Experience Transformation

Aurelius Transformation, LLC
Phoenix, Arizona | Vancouver, Washington

Contact Aurelius